Keratin (Purple & Blue Boxes) Purpose: Deep repair and structural support. Function: Keratin is a fibrous protein that makes up the bulk of your hair. These formulas are designed to replenish...
Function: Keratin is a fibrous protein that makes up the bulk of your hair. These formulas are designed to replenish lost protein, helping to "fill in" gaps in the hair cuticle caused by heat damage or chemical treatments.
Best for: Damaged, frizzy, or chemically treated hair.
2. Argan Oil (Yellow/Gold Boxes)
Purpose: Moisture and shine.
Function: Often called "liquid gold," Argan oil is rich in antioxidants, fatty acids, and Vitamin E. It works to hydrate the hair shaft and lock in moisture.
Best for: Dry, dull hair and reducing hair fall due to breakage.